
Find the right business advisors for you
Access up to four hours of free, one-on-one business advice through the NSW Small Business Advisory Program.
Whether you’re starting out, attracting customers, improving cash flow or planning your next stage of growth, our experienced advisors can help you work through your challenges and identify practical next steps.
Explore our advisors below and choose someone who suits your business needs.
Available to eligible NSW small businesses and people looking to start a business. Eligibility criteria apply.

How to book
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1. Find your advisor
Browse the areas of support and choose and advisor who suits your need
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2. Choose an appointment.
Select "Book with [advisors name] to continue to Service NSW. Follow the prompts to sign in or regiser and choose an available appointment.
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3. Meet with your advisors.
Meet with your advisor to discuss your business and work through your next steps.
Meet Our Small Business Advisors
Our team of highly experienced Small Business Advisors have the hands-on business skills and knowledge to help your business overcome obstacles and achieve success.


Business Advisor
Amanda Warrington
I can help you with
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Setting business goals
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Planning your next stage of growth
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Navigating business ownership
Amanda has owned and sold a variety of businesses over the last 20 years, and recognises from a business owner’s perspective, the value of tailored business advice and support. Amanda is incredibly passionate about working with entrepreneurs and business owners to help them achieve their goals and develop plans to take their business to the next level.
View available appointments and book through Service NSW

Business Advisor
Angela Verghios
I can help you with:
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Digital marketing strategy
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Planning business growth
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Connecting marketing with business goals
Angela is a seasoned Digital Advisor with over 20 years of experience working across all verticals in leading agencies in Sydney and New York. Having worked with some of the world’s largest agencies and successfully running her own digital marketing agency for over 12 years, Angela offers a unique blend of creative, strategic, and operational expertise. This hands-on experience gives her a deep understanding of what it takes to build and grow a business—from start-ups to small enterprises and large-scale organisations.
View available appointments and book through Service NSW

Business Advisor
Cathy Dimarchos
I can help you with:
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Understanding your business finances
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Making confident business decisions
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Developing your leadership skills
Cathy is an experienced business advisor and financial strategist with more than 40 years’ experience across finance, governance, leadership development and business support. She has worked with businesses globally and supports owners and leaders to build stronger financial capability, clearer decision-making and more sustainable ways of working.
Cathy brings experience in financial services, counselling, mentoring and leadership development.
View available appointments and book through Service NSW

Business Advisor
Christopher Wilborn
I can help you with:
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Developing your business strategy
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Planning business growth
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Navigating the NDIS sector
Chris is a results-driven leader with a wealth of knowledge derived from his more than two decades in the NGO, corporate and government sectors.
As a current business owner, from his prior work as a growth-minded CEO and a background working with disability organisations, Chris is deeply passionate about the NDIS, small business community and the central role they play in the fabric of our society.
View available appointments and book through Service NSW

Business Advisor
Geoff Silk
I can help you with:
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Setting clear business goals
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Planning business growth
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Turning plans into practical actions
Geoff is a businessman and coach who provides business advice based on many years of experience working with new, developing and established businesses. He interacts diligently with business owners selling products and/or services, to achieve their aspirations and goals. His pragmatic approach has helped hundreds of businesses to flourish and perform successfully. Geoff is also a faciliator of a Realise Business Mastermind group.
View available appointments and book through Service NSW

Business Advisor
Joanna Sharma
I can help you with:
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Digital marketing strategy
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Social media planning
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Improving the customer journey
Joanna is an experienced digital marketing and social media professional with more than 20 years’ experience across business-to-business, professional services, technology and manufacturing organisations. As Chief Executive Officer of Drum Digital, she helps mid-sized businesses bring their digital activity together so it better supports customers from first contact through to long-term engagement.
View available appointments and book through Service NSW

Business Advisor
Lison Mage
I can help you with:
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Leading with confidence
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Improving team performance
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Making decisions and reducing overthinking
Lison helps small business owners build high-performing teams and lead with greater clarity and confidence. She is an executive coach, high-performance expert and keynote speaker who works with business owners and their teams to improve decision-making, reduce overthinking and work more effectively together. Lison brings experience from corporate roles with Oracle and Salesforce, along with a background in engineering.
View available appointments and book through Service NSW

Business Advisor
Mike Hillsdon
I can help you with:
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Facebook and Meta marketing
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Using AI tools in your business
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Setting up and securing Meta business accounts
Mike is a seasoned professional in online marketing and AI software for corporates and Small Businesses since 1996 and in Facebook marketing since 2008. He is recognised as a Meta Marketing Partner and proficient in setting up business pages, keeping accounts secure, owning, and managing meta-assets, creating content, and acquiring new customers.
View available appointments and book through Service NSW

Business Advisor
Razz Khan
I can help you with:
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Using AI tools in your business
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Email and video marketing
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Building sales pipelines
Razz helps organisations develop actionable plans for growing their customer base using innovative strategies such as email marketing, video content, and tailored sales pipelines. He also utilises AI to personalise these strategies, ensuring they align with each business’s unique needs.
View available appointments and book through Service NSW

Business Advisor
Sara Berry
I can help you with:
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Planning marketing campaigns
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Connecting with your customers
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Developing creative advertising ideas
Sara is a creative marketing and advertising professional with over 20 years of experience. She is passionate about helping businesses connect with their customers through meaningful and impactful marketing campaigns. Sara began her career in London, where she was mentored by some of the original admen. She quickly learned the importance of creativity, strategy, and execution in marketing.
View available appointments and book through Service NSW

Business Advisor
Yesica Alfonso
I can help you with:
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Google and Facebook advertising
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Understanding website performance
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Developing your digital marketing strategy
Yesica has a mission to empower small businesses and startups to unlock their full potential so they can thrive and make the most out of the digital era. For over 6 years, she has made an impact in the industry by being the voice of truth for businesses and startups. Yesica has a background in Strategic Marketing through Google and Facebook Ads, Website Analytics, and Graphic Design and she enjoys sharing this knowledge with small businesses to help them succeed.
View available appointments and book through Service NSW

Business Advisor
Anastasia Theodoropoulos
I can help you with:
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Understanding financial information
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Negotiation skills
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Improving business systems
Currently owns and operates her own business in the finance sector and has built a portfolio in which she has thousands of clients, offering over 15 years of experience and well developed industry knowledge with expertise in negotiation and financial data analysis. She has access to a wide range of financial products and services and an understanding of policies providing her with the ability to find a solution and systems.
View available appointments and book through Service NSW

Business Advisor
Babette Bottin
I can help you with:
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Understanding cyber risks
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Protecting business and customer data
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Improving cybersecurity practices
Babette is an expert in cyber risk management and data protection. A highly sought-after advisor, trainer and presenter in the world of cybersecurity, Babette has advised over 650 small businesses.
Living by the mantra ‘lost data means lost trust’, Babette is passionate about helping businesses and organisations of all sizes to protect their data, their clients’ data and ultimately their reputation.
View available appointments and book through Service NSW

Business Advisor
Chris Cassar
I can help you with:
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Managing your business
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Planning your marketing
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Identifying growth opportunities
Chris has a wealth of business management experience in both the corporate and small business markets, and has run his own business and marketing consulting practice specialising in small business. Over the last 15 years Chris has helped small businesses in a wide range of industries including IT, Medical Services, Legal service, Tourism, Building and Construction, Allied Health Services, Retail, Fashion and Entertainment.
View available appointments and book through Service NSW

Business Advisor
Denise Archie
I can help you with:
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Developing your leadership skills
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Planning your business strategy
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Growing a training or education business
Denise Archie is a Sydney-based executive coach, speaker, educator, and business advisor with a deep passion for lifelong learning and empowering human potential. With roots in education, she pioneered School-Based Traineeships and went on to lead initiatives across vocational training, corporate leadership, and small business strategy. As founder of Coaching College and Australasian Centre for Work Education, she has built and sold multiple RTOs, driven by a commitment to inclusive communities and the NDIS.
View available appointments and book through Service NSW

Business Advisor
Jaryd Neethling
I can help you with:
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Developing your leadership skills
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Planning your business strategy
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Growing a training or education business
Jaryd Neethling founded and ran two digital marketing agencies, The Cloud Agency and Assemble Media, over a combined 12+ years, covering client acquisition, delivery, team building, budgets and daily operations. For the past 2+ years, he has been the founder of Franchise Rocket, a franchise recruitment, growth and technology agency. He owns the business and leads strategy, performance marketing and automation for franchisor clients across Australia, the US and Canada.
View available appointments and book through Service NSW

Business Advisor
Lindsey Leigh Pearson
I can help you with:
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Building stronger teams
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Leading through change
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Turning strategy into action
Lindsey Leigh is an experienced leadership advisor, speaker and facilitator who supports business owners and organisations to build stronger teams and lead through change. She is the Chief Executive Officer of Future Untamed, a leadership development agency that combines human performance with practical technology-supported learning.
Lindsey Leigh has worked with corporations, government agencies and associations to help leaders turn strategy into clear action.
View available appointments and book through Service NSW

Business Advisor
Megan Hauptfleisch
I can help you with:
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Developing your marketing strategy
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Identifying growth opportunities
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Turning business goals into action
Highly strategic, commercially savvy, and results-focused, Megan has 30 years of marketing management and business experience. As a business advisor and consultant Megan has helped hundreds of businesses from across a diverse range of industry sectors. Megan is known for turning “vision into action” with innovative plans and tactics that drive sustainable commercial results.
View available appointments and book through Service NSW

Business Advisor
Patch Clunes
I can help you with:
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Improving how your business runs
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Building healthy teams
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Balancing business growth and wellbeing
Patch is a Coach and Consultant, passionate about educating and empowering business owners and leaders to build successful businesses as she believes that great businesses have a positive impact on our communities and society. As a coach, Patch spends all of her time helping business owners learn how to run their businesses, build healthy teams, drive growth, and most importantly – live a balanced life.
View available appointments and book through Service NSW

Business Advisor
Russell Pearson
I can help you with:
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Developing your brand strategy
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Planning your marketing
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Improving your approach to sales
With 25 years experience in Brand Strategy, Marketing and Sales, Russell has worked across just about every industry there is. His first professional promotional work began in 1995 which gave him experience in direct mail marketing, creative design and he was on the forefront of the growth of the internet working in a number of agencies before starting his own in 2005.
View available appointments and book through Service NSW

Business Advisor
Sue Walsh
I can help you with:
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Developing your marketing strategy
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Putting marketing plans into action
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Identifying business development opportunities
Sue is an experienced marketer with over 20 years of experience across marketing strategy and execution, agency leadership and business development.She started out working with marketing agencies in the UK, delivering strong consumer and business campaigns across multiple channels before she made the move to Sydney.Sue enjoys working on tailored solutions for individual businesses and making a difference to long term goals.
View available appointments and book through Service NSW
Not sure which advisor to choose?